{"id":1298,"date":"2018-03-20T16:26:36","date_gmt":"2018-03-20T14:26:36","guid":{"rendered":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/?p=1298"},"modified":"2020-08-20T16:58:20","modified_gmt":"2020-08-20T14:58:20","slug":"what-is-the-online-advertising-license-for","status":"publish","type":"post","link":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/","title":{"rendered":"What is the &#8220;Online Advertising&#8221; license for?"},"content":{"rendered":"<p><strong><span id=\"result_box\" class=\"short_text\" lang=\"en\"><span class=\"\">Production Music &#8211; more important than ever<\/span><\/span><\/strong><\/p>\n<p><span id=\"result_box\" class=\"\" lang=\"en\">At the moment we are experiencing a whole new era in Production Music. <span class=\"\">Twenty years ago, pre-cleared licenses had their main market in providing music for commercials broadcast almost exclusively on TV or in the cinema.<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span id=\"result_box\" class=\"short_text\" lang=\"en\"><span class=\"\">The unstoppable change<\/span><\/span><\/strong><\/p>\n<p><span id=\"result_box\" class=\"\" lang=\"en\"> <span class=\"\">Today, the focus has shifted dramatically to online usage in recent years.<\/span> <span class=\"\">This does not include missions in short commercials, such as pre-, mid- or post-rolls.<\/span> Especially viral videos make up the bulk here. <span class=\"\">Content marketing in the form of small video clips still needs (fortunately, ;-)) music as a important background element.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1299\" src=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music.png\" alt=\"\" width=\"946\" height=\"820\" srcset=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music.png 946w, https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music-300x260.png 300w, https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music-768x666.png 768w\" sizes=\"(max-width: 946px) 100vw, 946px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">The license &#8216;Online advertising&#8217; makes it possible for everyone<\/span><\/span><\/strong><\/p>\n<p><span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">Therefore, we have developed the license &#8216;Online Advertising&#8217;, which allows the following uses: <\/span><\/span><\/p>\n<ul>\n<li><span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">Use of a song in one (1) social media video<\/span><\/span><\/li>\n<li><span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">Unlimited Time, wordwide<\/span><\/span><\/li>\n<li><span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">Applies to all social media platforms, including Facebook, Instagram, Youtube, Vimeo, etc.<br \/>\n<\/span><\/span><\/li>\n<li><span id=\"result_box\" class=\"\" lang=\"en\">The own website is of course not excluded.<\/span><\/li>\n<\/ul>\n<p>Only additional uses (e.g., in-stream advertising as post-, mid-, or pre-rolls) or infomercials are not covered by this license.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_1129\" aria-describedby=\"caption-attachment-1129\" style=\"width: 484px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.proudmusiclibrary.com\/en\/home\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1129 size-full\" src=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2015\/11\/Beschallung-von-Betriebsst&#228;tten.jpg\" alt=\"production music\" width=\"484\" height=\"201\" \/><\/a><figcaption id=\"caption-attachment-1129\" class=\"wp-caption-text\">archive music is also known as production music<\/figcaption><\/figure>\n<p>Archive music is also known as stock music or production music. For further questions on the subject it is best if you write us at support@proudmusiclibrary.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Production Music &#8211; more important than ever At the moment we are experiencing a whole new era in Production Music. Twenty years ago, pre-cleared licenses had their main market in providing music for commercials broadcast almost exclusively on TV or in the cinema. &nbsp; The unstoppable change Today, the focus has shifted dramatically to online &hellip; <a href=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">What is the &#8220;Online Advertising&#8221; license for?<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,7],"tags":[416,482,273,77,15,20,271],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is the &quot;Online Advertising&quot; license for? &#187; Royalty Free Music Blog by Proud Music<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is the &quot;Online Advertising&quot; license for? &#187; Royalty Free Music Blog by Proud Music\" \/>\n<meta property=\"og:description\" content=\"Production Music &#8211; more important than ever At the moment we are experiencing a whole new era in Production Music. Twenty years ago, pre-cleared licenses had their main market in providing music for commercials broadcast almost exclusively on TV or in the cinema. &nbsp; The unstoppable change Today, the focus has shifted dramatically to online &hellip; Continue reading What is the &#8220;Online Advertising&#8221; license for?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/\" \/>\n<meta property=\"og:site_name\" content=\"Royalty Free Music Blog by Proud Music\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-20T14:26:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-20T14:58:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music.png\" \/>\n<meta name=\"author\" content=\"Alexander Talmon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alexander Talmon\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is the \"Online Advertising\" license for? &#187; Royalty Free Music Blog by Proud Music","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/","og_locale":"en_GB","og_type":"article","og_title":"What is the \"Online Advertising\" license for? &#187; Royalty Free Music Blog by Proud Music","og_description":"Production Music &#8211; more important than ever At the moment we are experiencing a whole new era in Production Music. Twenty years ago, pre-cleared licenses had their main market in providing music for commercials broadcast almost exclusively on TV or in the cinema. &nbsp; The unstoppable change Today, the focus has shifted dramatically to online &hellip; Continue reading What is the &#8220;Online Advertising&#8221; license for?","og_url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/","og_site_name":"Royalty Free Music Blog by Proud Music","article_published_time":"2018-03-20T14:26:36+00:00","article_modified_time":"2020-08-20T14:58:20+00:00","og_image":[{"url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music.png"}],"author":"Alexander Talmon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Alexander Talmon","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/#article","isPartOf":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/"},"author":{"name":"Alexander Talmon","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#\/schema\/person\/08a833c454f24441afd0ae3cb071eb14"},"headline":"What is the &#8220;Online Advertising&#8221; license for?","datePublished":"2018-03-20T14:26:36+00:00","dateModified":"2020-08-20T14:58:20+00:00","mainEntityOfPage":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/"},"wordCount":226,"publisher":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#organization"},"image":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/#primaryimage"},"thumbnailUrl":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2018\/03\/Online-Advertising-for-production-music.png","keywords":["facebook","instagram","online advertising","online advertising campaigns","production music","royalty free music","youtube"],"articleSection":["General Questions","Legal Questions"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/","url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/faq\/general-questions\/what-is-the-online-advertising-license-for\/","name":"What is the \"Online Advertising\" license for? 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