{"id":967,"date":"2012-04-30T10:12:23","date_gmt":"2012-04-30T08:12:23","guid":{"rendered":"http:\/\/www.proudmusiclibrary.com\/en\/blog\/?p=967"},"modified":"2023-02-26T19:46:58","modified_gmt":"2023-02-26T17:46:58","slug":"what-is-a-product-video","status":"publish","type":"post","link":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/","title":{"rendered":"What is a product video?"},"content":{"rendered":"<figure id=\"attachment_289\" aria-describedby=\"caption-attachment-289\" style=\"width: 426px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.proudmusiclibrary.com\/en\/home\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-289\" title=\"Music for commercials are often royalty-free\" src=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg\" alt=\"Royalty-free music and production music for commercials on TV, Radio or Cinema\" width=\"426\" height=\"282\" srcset=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg 426w, https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv-300x199.jpg 300w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/><\/a><figcaption id=\"caption-attachment-289\" class=\"wp-caption-text\">Royalty-free music for commercials on TV, Radio or Cinema<\/figcaption><\/figure>\n<p>What is a product video?\u00a0 In the last five years, product videos have become increasingly popular. But what are they exactly? These are videos which promote a given product, but are much shorter than infomercials, while still showing off its benefits.<\/p>\n<p>Other younger retailers, such as <a href=\"http:\/\/www.vat19.com\/\">Vat19.com<\/a> have been able to appeal to the public through their product video by using a more relaxed and still creative \u201cwhat you see is what you get\u201d kind of approach and maximizing the goods at hand. There is a product video for almost every product sold by the retailer.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/nxIhZ4jqaBQ\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Vat19.com\u2019s videos The World\u2019s Largest Gummy Bear and The World\u2019s Largest Gummy Worm are examples of this method, which reflects every gummy lover\u2019s dream.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/HBa458RoLpw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\nOther videos by Vat19.com clearly appeal to the younger generation, more specifically, a generation that attended college during the time of SNL skits such as Mike Myer\u2019s Sprockets, as is the case of Das Beer Boot Music Video.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/zuDtACzKGRs\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; top: 38px; left: 167px;\">Merken<\/span><\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer; top: 38px; left: 167px;\">Merken<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is a product video?\u00a0 In the last five years, product videos have become increasingly popular. But what are they exactly? These are videos which promote a given product, but are much shorter than infomercials, while still showing off its benefits. Other younger retailers, such as Vat19.com have been able to appeal to the public &hellip; <a href=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">What is a product video?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[446,444,445,217,442,443],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a product video? &#187; Royalty Free Music Blog by Proud Music<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a product video? &#187; Royalty Free Music Blog by Proud Music\" \/>\n<meta property=\"og:description\" content=\"What is a product video?\u00a0 In the last five years, product videos have become increasingly popular. But what are they exactly? These are videos which promote a given product, but are much shorter than infomercials, while still showing off its benefits. Other younger retailers, such as Vat19.com have been able to appeal to the public &hellip; Continue reading What is a product video?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/\" \/>\n<meta property=\"og:site_name\" content=\"Royalty Free Music Blog by Proud Music\" \/>\n<meta property=\"article:published_time\" content=\"2012-04-30T08:12:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-26T17:46:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg\" \/>\n<meta name=\"author\" content=\"Proud Music Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Proud Music Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is a product video? &#187; Royalty Free Music Blog by Proud Music","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/","og_locale":"en_GB","og_type":"article","og_title":"What is a product video? &#187; Royalty Free Music Blog by Proud Music","og_description":"What is a product video?\u00a0 In the last five years, product videos have become increasingly popular. But what are they exactly? These are videos which promote a given product, but are much shorter than infomercials, while still showing off its benefits. Other younger retailers, such as Vat19.com have been able to appeal to the public &hellip; Continue reading What is a product video?","og_url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/","og_site_name":"Royalty Free Music Blog by Proud Music","article_published_time":"2012-04-30T08:12:23+00:00","article_modified_time":"2023-02-26T17:46:58+00:00","og_image":[{"url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg"}],"author":"Proud Music Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Proud Music Team","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#article","isPartOf":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/"},"author":{"name":"Proud Music Team","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#\/schema\/person\/5b4c5b9040a3d86c2de8854b7bd93c9e"},"headline":"What is a product video?","datePublished":"2012-04-30T08:12:23+00:00","dateModified":"2023-02-26T17:46:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/"},"wordCount":189,"publisher":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#organization"},"image":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#primaryimage"},"thumbnailUrl":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg","keywords":["Das Beer Boot","Largest Gummy Bear","Largest Gummy Worm","product video","vat19","vat19.com"],"articleSection":["Glossary"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/","url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/","name":"What is a product video? &#187; Royalty Free Music Blog by Proud Music","isPartOf":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#primaryimage"},"image":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#primaryimage"},"thumbnailUrl":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg","datePublished":"2012-04-30T08:12:23+00:00","dateModified":"2023-02-26T17:46:58+00:00","breadcrumb":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#primaryimage","url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg","contentUrl":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2008\/12\/tv.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/glossary\/what-is-a-product-video\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/"},{"@type":"ListItem","position":2,"name":"What is a product video?"}]},{"@type":"WebSite","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#website","url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/","name":"Royalty Free Music Blog by Proud Music","description":"... music to be proud of :-)","publisher":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#organization","name":"Proud Music Library","url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2019\/03\/logo2019.jpg","contentUrl":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-content\/uploads\/2019\/03\/logo2019.jpg","width":200,"height":189,"caption":"Proud Music Library"},"image":{"@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/#\/schema\/person\/5b4c5b9040a3d86c2de8854b7bd93c9e","name":"Proud Music Team","sameAs":["http:\/\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/posts\/967"}],"collection":[{"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/comments?post=967"}],"version-history":[{"count":11,"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/posts\/967\/revisions"}],"predecessor-version":[{"id":1829,"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/posts\/967\/revisions\/1829"}],"wp:attachment":[{"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/media?parent=967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/categories?post=967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.proudmusiclibrary.com\/en\/blog\/wp-json\/wp\/v2\/tags?post=967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}